Entries by Robyn Bradley

Why is Copywriting Important?

Hello, writers! If you’ve landed here, you’re likely thinking about getting into copywriting or you’ve heard about this copywriting “thing.” And you’re probably like, What is copywriting? Why is copywriting important? So let’s discuss! (If you prefer watching/listening, check out my video at the end.) What is copywriting? I’m all about keeping things simple. At […]

Blog Editorial Calendar Template [Free for New Copywriters]

Whew! Before I get to today’s topic about blog editorial calendar templates, let’s recap the blogging topics for new copywriters that I’ve recently covered: Blogging Best Practices How to Structure a Blog Post for SEO How to Write a Compelling Blog Post How to Write a Blog Post Fast How to Conclude a Blog Post […]

How to Conclude a Blog Post [Tips for New Copywriters]

You’ve structured your client’s blog post for SEO and written a compelling article that follows blogging best practices. You’ve reached the end of your draft, wondering, NOW WHAT? It’s a good question. Because HOW to conclude a blog post is a skill, just like writing an engaging intro is. And that’s what we’re going to […]

How to Write a Compelling Blog Post [Tips for New Copywriters]

If you’re a new copywriter wondering how to write a compelling blog post, you’re not alone. First, what the heck does “compelling” even mean? You’re going to hear that word a lot as you’re learning about copywriting and content marketing. You’ll also hear the word “engaging.” Write engaging copy, they said. Write compelling copy. Write […]

How to Write a Blog Post FAST [Tips for Beginning Copywriters]

Maybe clients are (finally) knocking on your virtual door, but now you have to write two blog posts for one client, three for another, and possibly two more if the latest prospect accepts your proposal. And suddenly, you find yourself googling “how to write a blog post fast.” Trust me, I get it. You want and […]

Blog Best Practices [Tips for New Copywriters]

If you’re a new freelance copywriter, I can almost guarantee you’ll be doing a lot of blogging for clients. Why? Well, blogging is an essential element in an effective inbound marketing strategy. This means you must understand blog best practices. You can’t just write any old thing, slap it on a blog, and call it […]

8 Questions to Ask a Copywriter

You’ve learned why you should hire a copywriter. You’ve found some good freelance copywriters online and set up initial calls. What’s next? You need smart questions to ask. That’s where I come in. Below, I give you eight questions to ask a copywriter. These questions will guide your initial meeting. BTW: Do you learn better […]

How to Hire a Copywriter: 7 Helpful Steps

I did a blog post on why you should hire a copywriter. Now, let’s discuss how to hire a copywriter. If you learn better by watching a video, I got you. Scroll to the end to see the video I recorded on this topic. How to find a good copywriter & how to hire a […]

Why Hire a Copywriter: 5 Smart Reasons

I spend a lot of time on this blog talking about how to be a successful copywriter. But why hire a copywriter in the first place? Can’t someone else in the company write that blog post or send the monthly email newsletter? Remember, a good copywriter is an asset. Here are five reasons why it […]