Dear Copy Bitch: Any thoughts on the use of nevertheless vs. nonetheless? –Jay S., from an email Answer: Your email made me pause, Jay (which doesn’t happen too often, let me tell you). I’ve always thought of these two words as being interchangeable. But I decided to research my assumptions because, believe it or not, The […]
Dear Copy Bitch: What’s the most challenging thing in your industry today? –Alex, Local High School Senior Answer: Lately, the most challenging thing has been poop proliferation via websites (I’d use a much more earthy term, but you’re still a babe, Alex <sigh>). In the last month alone, I’ve had three websites dropped on my lap that […]
You should. What’s a peek-a-boo headline? Let’s brush up on what peek-a-boo is, first. You, no doubt, know the game of entertaining a baby by covering your face and (in a really high-pitched, silly voice) saying “Peek…peek…peek-a-boo!” and then revealing your face on the word “boo.” Think about what happens next: What baby doesn’t stop what […]
Question: Hey, Copy Bitch: What’s the proper use of commas in a series: A, b, and c. Or A, b and c. I see it both ways. I usually do it the first way. That’s the way I remember being taught when I was in school. Thanks! —Michelle D., Connecticut Answer: Both are technically correct. […]
Dear Copy Bitch: My name is Kenya, and I love your website. It is very informative, resourceful, upbeat, but to the point! I’m writing you because I’d like to learn more about your experience and history of how you became a successful copywriter and voice over artist. I know I’m a good writer, but I’m […]
Dear Copy Bitch: Should “back up” be one word or two? –IT Geek Answer: It depends on how you’re using it. If you’re using it as a verb phrase, then it should be two words. If you’re using it as a noun meaning a physical duplicate, then it should be one. Examples: 1. Mr. IT […]
Dear Copy Bitch: We just launched a company fan page on Facebook. I recently connected with someone who said he could get me 500 fans in a week for a reasonable price. Right now, I’m at 63 fans. Should I do it? —Fanless in Florida Answer: I’d much rather grow my fan base organically. And […]
I may be The Copy Bitch, but that doesn’t mean I know everything (I don’t). I often turn to my fellow scribes and editors (many of whom lurk on Facebook) and ask for their help. As you’ll see from the following transcript, not even we “experts” always agree. I was going to create a post about […]
Dear Copy Bitch: As my favorite bitch when it comes to critiquing copy and writing style, would you take a peek at my blog? I’m interested in any feedback on writing style, length, readability, etc. If it’s boring shit that nobody would want to read, please let me know. http://www.viewfromsection29.com —DJK, Wellesley, Mass. Answer: Here’s […]
Dear Copy Bitch: Your “Word Confusion” tips are great. Because of your help, I stopped myself from making a Then/Than mistake today. Got any more? —John M, Princeton, Mass. Answer: Have I got more? That’s like asking George Clooney if he’s got sexy. Another common mistake: lose vs. loose. There’s an easy way to remember the […]